
✢ PROJECT
Mifan
Mifan is a modern light food restaurant inspired by the Chinese word “mǐfàn” (rice). The brand name bridges cultures through sound and meaning — mi for rice, fan for both “fun” and “freshness.” Mifan offers a new-generation dining experience centered on poke bowls, burritos, sushi tacos, and fresh juices.
Clean lines, organic shapes, and a natural color palette define Mifan’s visual system. The design balances East and West influences to appeal to a diverse audience, combining minimalist typography with a hint of warmth and humor.




